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News & Updates
First-Time Dorm Shopping? Hold Off on the Mini Fridge
New SmartFocus.ai research finds incoming freshmen and parents drawing a sharp distinction between what they need on move-in day and what can wait, as back-to-college spending hits a record $103.5 billion
August 3, 2026
AI-Powered Study Finds the 2026 World Cup Gave Americans a Soccer Spike, Not a Long-Term Habit
Focus groups using AI personas find real enthusiasm for the tournament, but little evidence it converted Americans into true soccer fans
July 21, 2026
Yahoo Finance
SmartFocus.ai Enables Everyone to Run AI-Powered Focus Groups, On Demand and In Minutes
Professional-Grade Market Research No Longer Requires a $20,000 Budget
June 15, 2026
Worldcom Public Relations Group
Worldcom Partner Launches AI-Powered Virtual Focus Group Platform
June 8, 2026
